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How small agencies can scale national media buys without adding headcount
How can small agencies punch above their weight in local and national media? Pink Rebel Media partnered with Continuum Media and Pathlabs to run full-scale cross-channel campaigns for home improvement and automotive clients—without needing to add to their team.
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How small agencies can scale national media buys without adding headcount
How can small agencies punch above their weight in local and national media? Pink Rebel Media partnered with Continuum Media and Pathlabs to run full-scale cross-channel campaigns for home improvement and automotive clients—without needing to add to their team.
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3 Trends You Need To Know in Streaming Right Now
Explore the evolving landscape of streaming TV in 2025—from the rise of FAST channels to the complexities of live sports and the importance of curated ad buying. These are the three things you need to know for the rest of 2025 regarding streaming.
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Continuum Media Welcomes Roxanne Geyer to Manage CTV Relationships
Continuum Media, an industry leader in media and advertising solutions, welcomes Roxanne Geyer to lead CTV efforts.
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Continuum Achieves 30% Growth in TV Impression Delivery Amid Industry Headwinds
Continuum Achieves 30% Growth in TV Impression Delivery Amid Industry Headwinds
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We Are What We Are
A wise man once said., “I am what I am, and I ain’t what I ain’t”. What we are is a nimble and conscientious Managed Service Platform. What we “ain’t” is the broken and decrepit image of linear tv advertising which our CTV brethren reprehensibly profess.
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Thousand Dollar Saddle
The Big Game is the most expensive program on TV, and for good reason. But how many advertisers ask themselves how much longterm reach they're sacrificing for a 30 second spot in mid-February?
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Value as a Constant
Some buyers look to media-efficiency platforms when the market is tight. But if these platforms are purpose-built to find efficiencies, then they need to be equally adept at doing so in soft markets.
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