We play to win.

Crowd cheering with raised hands and red rally towels at a baseball stadium during a game.
ABC network logo with lowercase letters inside a gray circle on black background.NBC Sports logo with peacock symbol above the text on a dark background.USA Network logo in gray on a black backgroundLogo featuring a large letter U behind the ESPN text on a dark background.truTV network logo in lowercase letters with a TV inside a circle.TNT logo with stylized black letters inside a dark gray circle on black background.SEC ESPN Network logoTBS television network logo with bold lowercase letters inside a speech bubble shape.MLB Network logo with a batter silhouette inside a home plate shape.FOX wordmark logo in bold gray letters on a black background.Telemundo Deportes logo with stylized 'T' above the text on a black background.Golf Channel logo with the NBC peacock icon on a dark background.NFL Network logo featuring NFL shield above the word NETWORK on a dark background.FS1 logo in bold white letters inside a dark rectangular background.B1G Network logo with bold letters on a dark background.CBS logo featuring an eye symbol followed by the letters CBS in gray on black background.White ESPN 2 logo on a black background.ESPN logo in gray letters on a dark background.

All Networks. All Sports. Anywhere.

Continuum has access to the most impressions, networks, and sporting events of any ad platform.

Impressions Available

NFL shield logo with football and eight stars above NFL letters.
2.1
B

in NFL games

Football player wearing number 15 jersey running with ball during a game.
Logo of a baseball player swinging a bat with text 'Major League Baseball' below it.
310
MM

in MLB games

Baseball player in pinstripe uniform swinging a bat at pitch during a game.
NBA logo featuring a silhouette of a basketball player dribbling.
650
MM

in NBA games

Basketball player in white Golden State Warriors jersey shooting a jump shot during a game.
NHL shield logo with diagonal stripe and letters NHL in gray shades.
155
MM

in NHL games

Hockey player in white Pittsburgh Penguins jersey with number 87 skating on ice during a game.
NCAA Basketball logo with stylized basketball and swoosh design.
420
MM

in college basketball games

Duke basketball player wearing jersey number 3 dribbling a basketball on the court.
NCAA logo with stylized shapes forming a dynamic design.
625
MM

in college football games

Football player wearing helmet and jersey number 16 preparing to throw a football during a game.
PGA Tour logo with a golfer swinging a club in white on gray background.
260
MM

in golf tournaments

Male golfer in mid-swing wearing a cap and dark clothes on a golf course.
NASCAR logo in gray with horizontal lines to the left of the text.
165
MM

in NASCAR races

Two racecars on a track, one with number 18 and M&M's branding leading another car.

Sports continues to dominate TV. But "big" doesn't have to mean expensive.

Our platform helps drive efficiencies in high-profile events.

Live In-Game

Target live sports’ real-time viewership for impressions

Surround

Supplement in-game impressions with pre/post-game programming

Regular
Season

Set season-long campaigns with our upfront options

Post Season

Reach coveted impressions during peak viewership and marquee events

Tournaments

Target regional conferences and international-specific programming

No
Exclusivity

Challenger brands can access any sporting event

Flexibility

Sport-specific, Season, Upfront

Efficiencies

Hit target CPM with a mix of broadcast, cable, and OTT/CTV

National. Regional. Local.

6300
+
Nationally televised sporting events per year
available through Continuum

Some of our Partners and Campaigns

DeloitteFolgers logo with sunrise behind mountains on a red background.Safelite automotive glass repair and replacement logo.Cub Cadet brand name in stylized yellow script text.Midas logo with bold black letters inside a yellow oval with a red border.ToroHelloFresh logo with stylized text and a fruit icon.Maserati logo with stylized trident above elegant Maserati text in white on black background.Sleep Number logo with stylized circle containing up and down arrows between words.ACE brand logo with white letters on a red square background.GSK company logo in an orange and yellow gradient triangular shape.
via
NFL shield logo with white football and stars on blue and red letters NFL.The NBA logo featuring a white silhouette of a basketball player dribbling.PGA Tour logo with a golfer swinging in white silhouette on blue background.NHL shield logo with white letters on black background.Major League Baseball logo with a batter silhouette, ball, and red and blue background.NCAA March Madness logo with tournament bracket symbols in blue and white on black background.US Open logo with stylized yellow tennis ball and text on blue background.NCAA logo featuring an orange and blue stylized football shape.NASCAR logo with stylized colored stripes in yellow, red, and blue on a black background.Premier League logo with a crowned lion's head between the words Premier and League."THE LAST DANCE" text in white capital letters underlined in red on black background.