Our Community

When the business of business becomes just that, we miss the bigger picture.

The Continuum Way

At Continuum, we believe that with opportunity comes responsibility, both to our team and to the communities in which we live. We believe it’s a business imperative to give back with time and resources. That’s why every month we spotlight a local company committed to giving back to their community: whether in their hiring processes, product, or as a portion of proceeds. We thank our advertising partners from each month with a curated gift from one of these spotlighted companies and help get the word out on the good they do for their communities.

This Month's Gift

In honor of Veterans Month, we’re proud to spotlight Sticky Spoons Jam, a veteran- and woman-owned business rooted in care, community, and real flavor. In 2016, Aiye Akhigbe, a U.S. Navy veteran and mother, began making jam in her kitchen using locally sourced fruit and no artificial ingredients. What started as a way to nourish her children grew into Sticky Spoons Jam, a small-batch company based in Niles, Michigan. Aiye brings her values of service and authenticity to every jar. For the past three years, the business has teamed up with the local community to collect nearly 2,000 pounds of canned goods and essentials to support those in need. This gift was chosen to honor the dedication of veterans and the continued service they provide to their communities.

Volunteering

We encourage our employees to volunteer in their local communities by giving them a PTO allowance to use at an organization of their choice. Our employees have volunteered at trash pickups at the South Platte River with Denver Parks and Recreation, the Cystic Fibrosis Foundation, Pencils for Kids, Flags for Fallen Vets, and many others.

Staying Driven

It's easy in advertising to get caught up in industry navel-gazing and self-absorption. If nothing else, looking outward at the companies doing good works in our communities helps us keep perspective on the bigger picture.